Russell Mcnally – Head of Operations – NIBE Home
Russell is an experienced operations leader with a strong track record of building and scaling service operations within the clean tech and home energy sectors. He has held senior roles at companies including Aira and Hometree, where he played a key role in developing national service delivery models across the UK, helping to improve performance, efficiency and customer experience at scale.
"Seeing things go from idea to reality is what drives me - building something that makes a real difference.”
At NIBE, Russell leads the launch of the direct-to-consumer channel for NIBE Home, a significant step in the company’s growth strategy. His focus is on building the operational platform from the ground up, creating the structure, processes and capabilities needed to deliver a seamless end-to-end customer journey. From initial enquiry through to installation and aftercare, Russell is focused on ensuring every touchpoint reflects the quality and reliability associated with the NIBE brand.
He is particularly motivated by the opportunity to build something new within an established and respected business, combining entrepreneurial thinking with the strength of NIBE’s heritage. For Russell, success comes from turning ideas into reality, improving how things work and seeing the tangible impact on both business performance and customer satisfaction.
1. What’s the best thing about working at NIBE?
The opportunity to build something new. Launching the direct-to-consumer channel from the ground up, backed by a well-established and respected brand, is a great combination.
2. What motivates you?
Seeing things go from idea to reality. I enjoy building structure, improving how things work and seeing the impact in both performance and customer experience.
3. What do you do in your spare time?
Most of my time is spent with my family, but I also enjoy cycling, both riding and watching the grand tours.
4. Cat or dog person?
Dogs, especially as I grew up with two or three at any one time.
5. Favourite food and drink?
Anything Italian.... and coffee is essential.